Marketing & Design Generalist

Yes TV is looking for an experienced Marketing Generalist who is highly creative and passionate about our brand and the opportunity to work in a broadcast environment, supporting commercial sales and station promotions. The selected candidate will possess strong graphic design skills which will be a focus of this position.

Purpose

This position exists to support commercial revenue generation and influence viewer engagement and therefore station growth, through the creation of strong visual design for print, digital and social media platforms.

experience required

Reporting

Reports directly to the Marketing Director with functional relationships with Producers, and Sales Department.

Work Environment

YES TV has implemented comprehensive safety protocols to minimize the contraction and spread of COVID-19 for those who are working in our facility.

Areas of Responsibility

  • Development and creation of visual and written marketing and sales support assets.

Job Specific Duties

  • Creation of promotional, web and social media graphics
  • Graphic design for external advertising, print advertising and client creative
  • Moderate and update social media channels to encourage conversation and engagement
  • Engage with audiences through social media channels
  • Ensure brand guidelines are met in social media posts
  • Oversee social media contest fulfillment, as they relate to promotional contracts and initiatives
  • Create content for social media posts on Facebook, Twitter and Instagram which best represent the tone of YES TV and the programs being aired
  • Other duties as required

Qualifications And Skills

  • Degree or Diploma or relevant and proven industry experience in Design or Marketing
  • Strong Command of Adobe Creative Suite Programs: Illustrator, Photoshop, InDesign, After Effects, Premiere
  • Working knowledge of web design (HTML and CSS)
  • Solid understanding of print and web graphic specifications
  • Solid understanding of video editing and production
  • Proven demonstration of understanding and knowledge of design theory, including layout composition, digital photo manipulation, typography, and vector graphics
  • An eye for design

Attributes

  • Passion for creativity and design
  • Desire for continuous learning of new design skills based on current technology and trends
  • Excellent interpersonal skills to work cooperatively with several departments and team members
  • Work well under pressure and meet deadlines even with short turnaround times
  • Possess strong written communication skills
  • Able to set and manage priorities
  • Highly organized
  • Able to work with minimum supervision

Apply Now

Please send a resume, cover letter and an example of your design work, including a brief explanation of your knowledge of YES TV and why you feel you would be a good fit for our organization to the attention of [email protected]

Applications internally and externally will be considered.  This position is open to both female and male applicants.  YES TV is an Employment Equity Employer.  YES TV adheres to the Provincial Privacy Policy.  

For more information on this policy visit: www.yestv.com